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Collodi sits on a steep hillside above the Pescia valley in the Valdinievole, a corner of Tuscany that most visitors pass through on their way to Lucca or Pistoia without quite stopping. That oversight is, in its own way, the town's quiet advantage. The village is small enough that its single most famous export, a wooden puppet, has come to define it entirely, and the story behind that association is more grounded in literary history than fairy tale convenience. Carlo Lorenzini, who wrote Le avventure di Pinocchio in 1883, took his pen name, Carlo Collodi, from this very place, where his mother's family had roots. The connection is not merely commemorative. It shapes the physical character of the town and gives visitors an unusually coherent reason to be here.

The Parco di Pinocchio, laid out along the valley floor, is the principal draw and has been since it opened in the 1950s. It is not a theme park in the commercial sense but something closer to an open-air sculpture garden, with works commissioned from serious Italian artists including Pietro Consagra and Emilio Greco. The bronze and mosaic installations retell the story of the puppet across a landscaped sequence of spaces that rewards slow walking rather than rushing. Children find it immediately legible; adults tend to find it more formally interesting than they expected.