IAmsterdam Card: Access to This is Holland & 70+ Attractions
IAmsterdam Card: Access to This is Holland & 70+ Attractions
Choose your experience
IAmsterdam City Card Tickets
The IAmsterdam City Card is your all-access pass to over 70 attractions and experiences across Amsterdam. This digital card gets you into major museums like the Rijksmuseum, This is Holland, Moco Museum, and H'ART Museum, plus popular attractions including the Heineken Experience, ARTIS Royal Zoo, and Madame Tussauds. You'll also enjoy unlimited public transport on all GVB trams, buses, metros, and ferries throughout Amsterdam.
Choose from flexible validity periods of 24, 48, 72, 96, or 120 hours to match your itinerary. The card includes skip-the-line access at many venues, bike rental for a day, canal cruises, and discounts at premium shops. It's valid for a year from purchase until activated, so you can plan ahead with confidence.
Highlights
- Entry to This is Holland flight simulation experience over the Netherlands
- Fast-track access to the Rijksmuseum and other premier museums including the Stedelijk Museum and Amsterdam Museum
- Heineken Experience and NEMO Science Museum with discounts and included entry
- Complimentary canal cruise and day bike rental to explore Amsterdam's neighbourhoods
- Live animals at ARTIS Royal Zoo and panoramic city views from A'DAM Lookout
- Unlimited public transport on all GVB buses, trams, metro lines, and ferries
Plan Your Visit to Amsterdam
Your IAmsterdam City Card activates with your first scan at any attraction or transport entry, then runs for your chosen duration. Download the official I amsterdam City Card app and use your confirmation code to load your digital pass. Some popular venues require advance reservations, so check the app or venue websites before visiting.
The card works best for visitors planning to see multiple attractions over several days. Consider starting with Rijksmuseum skip-the-line tickets early in the day when crowds are lighter. For a unique Amsterdam perspective, combine your museum visits with Amsterdam canal cruise tickets which are included with your card.
Public transport runs day and night, making it easy to hop between attractions across the city. The app includes city guides, tips, itineraries, and audio tours to help you make the most of your Amsterdam adventure.
Why you'll love it
- Explore Amsterdam’s museums, including This is Holland, enjoy cruises, and access unlimited public transport with the I Amsterdam city card
- Save big at 70+ attractions, including popular sights like Rijksmuseum, the Heineken Experience, Madame Tussauds & more
- Hit all the spots on your bucket list by riding seamlessly on the GVB public transport, including buses, trams, metros, and ferries
- Enjoy a free canal cruise from numerous spots across the city or rent a bike for free and discover Amsterdam at your own pace
- Choose between 24/48/72/96/120-hour passes, skip long ticketing queues with just one digital pass & upgrade to include audio guides.
Good to know
- Age suitability
- ...
- Know before you go
Entry to each participating attraction is valid once per venue with the card
Some attractions require advance reservation—book via the official app or venue site
The card is activated on first use and counts down in hours (not days)
Please bring valid ID for verification at select attractions
Bike rental and canal cruise participation subject to availability at select providers
- Visitor guidelines
Show your digital pass at each venue and on public transport
Make reservations in advance for popular attractions where required
Always carry a valid photo ID during visits
Follow the rules and timings of each site included in the city card
- Cancellation policy
Cannot be canceled or rescheduled
Frequently asked
How do I activate my IAmsterdam City Card?
Activate your card using the official app with your confirmation code. The card will activate at the first scanned use.
Can I visit the same attraction more than once?
No. Each attraction is accessible once per pass duration.
Is public transport with GVB included?
Yes. Unlimited use of GVB buses, trams, metros, and ferries is included in the validity period.
Do I need to make reservations for attractions?
Some venues may require advance booking. Check the app or venue websites for details.
How long is my card valid?
The card is valid for the purchased duration (24–120 hours) from first activation at an attraction or transport entry.
Where you'll be
De Ruijterkade 28 B t/m D, 1012 AA Amsterdam, Netherlands
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